AI Insights · Timothy · July 2025
Top Drawing & Coloring Apps on iOS in Oceania: Q2 2025
Explore the performance trends of the leading drawing and coloring apps on iOS in Oceania during Q2 2025, with insights from Sensor Tower.
In the second quarter of 2025, the drawing and coloring app category on iOS in Oceania saw significant activity, with Color Pop AI - Coloring Book leading the charge. The app experienced a steady revenue increase, peaking at approximately $8.8K in late April. Weekly downloads fluctuated, reaching a low of 2.2K in early June before bouncing back to 3.7K by the end of the quarter. Active users also showed a gradual decline, starting from 15.8K in March and recovering to 13K by June's end.
Color by Number:Coloring Games from Wildlife Studios saw an upward trend in both downloads and active users. Weekly downloads peaked at 12K in mid-April, while active users reached their highest at 29.7K in early May. Revenue showed a consistent increase, culminating in approximately $5.9K by the end of June.
Coloring Games for Kids 2-6! saw a steady revenue growth, reaching around $6.2K in the last week of June. Downloads remained stable, with a slight increase towards the end of the quarter, hitting 2K. Active users consistently hovered around 17K, showing minor fluctuations throughout the period.
Adult Coloring Book - Pigment demonstrated a modest performance, with revenue peaking at $2.8K in late June. Downloads remained relatively stable, ranging from 1.4K to 1.8K. Active users saw a slight recovery towards the end of June, reaching 1.8K.
Lastly, Disney Coloring World showed a gradual increase in revenue, peaking at $2.9K in late April. Downloads varied throughout the quarter, ending with a peak of 1.2K. Active users experienced a moderate increase, closing the quarter at 1.6K.
These insights, derived from Sensor Tower data, provide a comprehensive overview of the drawing and coloring app landscape in Oceania for Q2 2025. For more detailed analytics and trends, visit Sensor Tower.